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Keeta Upgrades Merchant Support Program, Offering AI & Data Analytics to Boost Operational Efficiency
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Keeta, a food delivery brand under MEITUAN-W (03690.HK), has announced a comprehensive upgrade to its merchant support program. It aims to strengthen marketing campaigns to stimulate consumption and leverage AI and data analytics to help the food and beverage industry enhance operational efficiency. Keeta plans to upgrade its merchant management system to version 2.0 in August. In addition to existing basic business data such as revenue and orders, the new system will introduce real-time operational data, enabling merchants to conduct data-driven analysis and management. The system will also feature a new AI diagnostic function that uses algorithms and technology to provide diagnostic insights based on the brand’s operational status and health, helping merchants promptly identify and address business issues. AAStocks Financial News |
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